Welcome to our page on our brand identity and brand building.
We are very proud of our logo, and we recommend that you follow these guidelines to ensure it always looks its best. Our logo is a combination of an icon forming a colorful "S" and a modern font.
Download Logo / Icon
In cases where the Selector brand is already represented, we can simply use the icon instead.
The gray border around the images indicates the required clearance around the logo. This area must be kept free of all other graphic and visual elements.
The minimum required clearance is determined by the "X" measurement (which is equal to the height of the text).
Setting a minimum size ensures that the logo's style and legibility are always maintained during use.
The width of the Selector logo must never be less than 65 pixels when displayed digitally or 26 mm when printed.
The width and height of the Selector icon must never be less than 20 pixels in digital form or 8 mm in print.
The color version of the Selector logo is our primary logo and must only be used on a white background! For all other backgrounds, the dark or white version of the logo is preferable.
The dark-colored logo must be used on a light background.
The white logo must be used on a dark background.
It is very important that the appearance of the Selector logo remain unchanged. You must not attempt to alter the logo in any way. Its color, style, and orientation must match those specified in the documentation—no exceptions.
Do not use color gradients in the logo.
Do not change the color of the logo.
Do not change the font.
Do not distort the logo.
Do not outline the logo or add borders around it.
Don't rotate the logo.
Use graphic elements in the brand's colors against a colored background.
Do not use the text without the icon.
Selector uses four different colors as primary colors, and this cannot be changed. Of these, purple is the primary color. In certain cases, red, yellow, and pink can also be used to highlight and draw attention to specific elements.
Pantone 1235 C
#ffb81d
R255 G184 B29
C0 M33 Y88 K0
Pantone 1795 C
#d8292f
R216 G41 B44
C8 M94 Y82 K1
Pantone 214 C
#d41568
R212 G21 B104
C10 M98 Y27 K2
Pantone 2593 C
#86339a
R134 G51 B154
C62 M88 Y0 K0
Dark Gray
#585857
R88 G88 B87
C59 M49 Y49 K42
Light Gray
#9d9d9c
R157 G157 B156
C0 M0 Y0 K50
You can use only two typefaces for the Selector typography: Dosis and Titillium Web.
When to use it:
Dosis Bold is the primary typeface in the logo. It can be used in headlines and in situations where stronger emphasis is needed, such as in stationery, website design, brochures, and all forms of general correspondence.
When to use it:
Titillium Web Regular can be used for all other forms of standard text, including letterhead, website design, brochures, and all forms of general correspondence.
Az arculattal kapcsolatos kérdéseidet a következő email címre várjuk.
E-mail: hello@selector.hu
