LinkedIn is the world’s largest business network portal where you can address business decision makers who are hard to reach elsewhere. Therefore LinkedIn is a good place to boost your B2B sales. Because people on the platform typically keep their profile up to date, you can reach your audience with precise targeting based on professional aspects when using sponsored posts or even a personalized message.
News Feed is the center of LinkedIn, where users can explore posts published by their connection, the pages they follow or companies. Here, with your ads, you can easily grab the attention of your potential partners and redirect them to your website, LinkedIn page, or even gain their trust with an in-app interface.
Your ads can appear as simple image ads, but also as more interactive gallery, carousel, or video ads.
Text ads are the perfect solution for driving traffic. You can redirect your target audience to any of your website’s landing pages, but you can also choose to drive traffic to your own LinkedIn page ( either to your company’s LinkedIn profile or the career page).
Text ads appear in groups of three, showing relevant offers for the user.
With Message Ads, you can directly target users with your personalized messages, which they will find in their inbox. In addition, these messages won’t disappear from your target group's incoming messages so they can easily reply to your request later. People are much more likely to respond to a message if it is addressed to them, so it is recommended to take advantage of the potential of personalization.
When Spotlight ads are used text cannot be added. The advantage of this format is the possibility to make it personalized: ads are displayed in a dynamic format, constantly updated, and offer benefits, following and contact options tailored to the user's name and position, making it easier to get the attention of your target audience.
Dynamic ads appear on the right side of the feed, in Follower, Spotlight, or Content ad types.
With the help of lead generation ads, you can find people who are interested in your products or services and you can collect data from them within LinkedIn using a built-in form. By that they can easily send you, for example, their name, email address, or phone number to request a quote.
With the help of lead generation ads, you can reach your potential customers without leaving LinkedIn by requesting various information from them.
With the help of job advertisements, you can reach your prospective employees with precise targeting set by professional criteria, who can apply for the advertised position within LinkedIn.
Job postings will appear not only in the feed of users eligible for the position, but also on a seperate page dedicated to job postings.
We evaluate the performance of our campaigns together with you, primarily based on return on investment, to ensure that it’s worthwhile for you in the long run.
We’ll keep an eye on your campaigns even when your contact person is on vacation; we’ll always arrange for a replacement.
Our goal is to generate additional revenue for you that more than compensates for our campaign management fee.
We're not asking you to make a long-term commitment; we want to prove to you, month after month, that it's worth working with us.
We work as a team, so we can handle multi-platform campaigns, creative projects, and even tighter deadlines.
In addition to campaign management, we’re also well-versed in a number of related areas, whether it’s creative design, landing page development, search engine optimization, or A/B testing.
"Thanks to the business development and optimization efforts that followed the Google Ads audit—with the help of our new partner—we were able to multiply the number of bookings generated through our ads within a year."
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“Selector is the most capable and agile PPC agency I’ve ever worked with. I recommend them to anyone looking not just for an executor, but for a partner who thinks along with them. In short: they make our lives easier.
#weloveworkingwiththem”
"By paying close attention to our users, relying on objective data and our many years of experience, and keeping up with the latest trends, we have always achieved valuable results together!"
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"Selector manages our campaigns across 7 countries, and it’s not just one person—it’s an entire team working on our campaigns. They document everything, measure everything, explain everything, and are open to our ideas. They’re by far the best Google Ads team I’ve ever worked with."
"It is of the utmost importance to us that we make the most of Google's advertising network to increase traffic to our online store and promote our related services. Selector goes a step further, as it also creates and optimizes our landing pages to achieve the best possible results."
"The most effective way to optimize our resources is to have Selector manage our Google Ads campaigns. Only a specialist with their level of expertise can keep pace with the channel's continuous development, provide the necessary knowledge, and dedicate the required time to ensure the effectiveness of our ads. We see their success confirmed in the growth of our traffic."
"Tamás and the Selector team tripled our product sales in two years with a well-tailored website and Google Ads optimization! Thanks to him!"
"We enjoy working with Tamás's team; our collaboration is based on a shared vision, which they help foster with insightful questions. Since we've been working together, we've felt secure, and Selector's support has had a direct impact on our business results."
"Working with you is always inspiring. I am grateful that you have contributed wholeheartedly and with excellent ideas to making our professional dreams a reality."
"We've been working with the Selector team for several years. They know exactly what we need to achieve our goals. They also know how to make that happen using the latest technologies and creative ideas. Their work is precise and creates measurable business value. Plus, they're really great people."
"It was great working with Selector. They are a reliable and professional team with a results-driven approach. They apply their excellent SEO expertise across multiple languages. If you need a real competitive edge to grow your business, the Selector team is definitely the best choice."
"We greatly appreciate the precision, proactivity, and friendly attitude with which the Selector team helps the Medve Matek team get our message out to as many people as possible. Thank you for everything!"
"I recommend Selector because Tamás and his team listen to their clients, work with exceptional precision, and establish a structured process for each project. This not only guarantees successful campaigns but also spares us the stress of dealing with the agency: your ad is in good hands."
With the help of our audit services, we explore the untapped opportunities to further enhance the performance of your website, landing pages and campaigns, so that they can generate even more conversions and revenue or a better ROI for you!
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