Reach your potential customers on ChatGPT as they search for options, compare offers, and prepare to make a decision. With Selector, your strategy, measurement, and campaign management are all in expert hands.
We've compiled the most frequently asked questions about launching, measuring, and managing campaigns with ChatGPT Ads.
Primarily those who already use paid advertising channels, have an offer they’d like to test, and whose target audience researches online before making a decision. During the free consultation, we’ll review whether testing this channel is a realistic option given your market and business goals.
The timeline for launch is determined by a combination of factors, including the creation and verification of the advertiser account, the necessary access permissions, measurement settings, and the availability of creative assets. After the consultation, we’ll provide a specific timeline indicating when a launch is realistic.
We determine the recommended media budget based on your business goals, the market, the number of campaigns, and the amount of data required for testing. After a free consultation, we’ll provide a specific, personalized recommendation. When testing a new channel, it’s a good idea to set aside a separate media budget and then, based on the measured results, decide what role ChatGPT Ads should play within your overall PPC budget.
Ads may appear to adult users on the Free and Go plans, on both the web and mobile platforms, in appropriate conversation contexts. Ads do not appear in paid, ad-free plans, to minors, in temporary conversations, or in conversations about sensitive topics—such as health, mental health, or politics.
Yes. Using OpenAI Pixel, the Conversions API, and the appropriate analytics settings, we can measure what happens on the website after a user clicks on an ad. Before the campaign launches, we set up and verify the necessary tracking system, and we continue to monitor its performance throughout the campaign.
No. The ad appears below the response, separate from it, and is labeled as sponsored content. It may be related to the topic of the conversation, but it is not part of the response and does not alter its content. Advertisers do not have access to users' conversations.
ChatGPT Ads are paid placements that appear alongside conversations: you set the bid and the landing page, and the results are measurable. AEO/GEO aims to have your brand appear organically in AI assistants’ responses; this is built on content, structured data, and source credibility—it takes longer, but is independent of advertising spend.
The platform's features and rules are expected to change rapidly. We continuously monitor these developments and adjust campaign settings to reflect the latest capabilities, restrictions, and best practices.
"Thanks to the business development and optimization efforts that followed the Google Ads audit—with the help of our new partner—we were able to multiply the number of bookings generated through our ads within a year."
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“Selector is the most capable and agile PPC agency I’ve ever worked with. I recommend them to anyone looking not just for an executor, but for a partner who thinks along with them. In short: they make our lives easier.
#weloveworkingwiththem”
"By paying close attention to our users, relying on objective data and our many years of experience, and keeping up with the latest trends, we have always achieved valuable results together."
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"Selector manages our campaigns across 7 countries, and it’s not just one person—it’s an entire team working on our campaigns. They document everything, measure everything, explain everything, and are open to our ideas. They’re by far the best Google Ads team I’ve ever worked with."
"It is of the utmost importance to us that we make the most of Google's advertising network to increase traffic to our online store and promote our related services. Selector goes a step further, as it also creates and optimizes our landing pages to achieve the best possible results."
"The most effective way to optimize our resources is to have Selector manage our Google Ads campaigns. Only a specialist with their level of expertise can keep pace with the channel's continuous development, provide the necessary knowledge, and dedicate the required time to ensure the effectiveness of our ads. We see their success confirmed in the growth of our traffic."
"Tamás and the Selector team tripled our product sales in two years with a well-tailored website and Google Ads optimization. Thanks to him!"
"We enjoy working with Tamás's team; our collaboration is based on a shared vision, which they help foster with insightful questions. Since we've been working together, we've felt secure, and Selector's support has had a direct impact on our business results."
"Working with you is always inspiring. I am grateful that you have contributed wholeheartedly and with excellent ideas to making our professional dreams a reality."
"We've been working with the Selector team for several years. They know exactly what we need to achieve our goals. They also know how to make that happen using the latest technologies and creative ideas. Their work is precise and creates measurable business value. Plus, they're really great people."
"It was great working with Selector. They are a reliable and professional team with a results-driven approach. They apply their excellent SEO expertise across multiple languages. If you need a real competitive edge to grow your business, the Selector team is definitely the best choice."
"We greatly appreciate the precision, proactivity, and friendly attitude with which the Selector team helps the Medve Matek team get our message out to as many people as possible. Thank you for everything!"
"I recommend Selector because Tamás and his team listen to their clients, work with exceptional precision, and establish a structured process for each project. This not only guarantees successful campaigns but also spares us the stress of dealing with the agency: your ad is in good hands."
With the help of our audit services, we explore the untapped opportunities to further enhance the performance of your website, landing pages and campaigns, so that they can generate even more conversions and revenue or a better ROI for you.
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