We promoted the Institute of Advanced Design Studies' program across Europe through multiple posts on Facebook and Instagram.
ADES is a transdisciplinary institution of higher education in design that offers graduate programs. To attract the attention of potential students and direct them to the ADES website, we ran ads on Facebook and Instagram in several major European cities. Given the composition of the target audience, the two platforms were well-balanced, and the story posts proved to be very effective. The creative content perfectly reflected ADES’s uniqueness throughout the campaign.
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