Artificial intelligence plays a significant role in the lives of companies today, as it allows us to easily automate many human tasks within a professional framework. Among other things, AI can assist with copywriting, brainstorming creative elements, and generating images. But which image editing programs should you turn to if you want to use artificial intelligence for image creation in your business? In this article, we seek the answer to this question.
Updated: 03/24/2025
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AI image generators can work wonders, but they cannot replace full-scale human work
Various AI image generators can be very useful if we lack the capacity to create certain visual elements, or if we just need a little inspiration. Based on our own ideas and individual criteria, AI-based image generators can provide us with usable, high-quality images in moments.
#m1-p#AI IMAGE GENERATORS CAN HELP STARTUPS ENTER THE MARKET AND BUILD THEIR BRAND.##
Existing companies also use them extensively, as we can confidently rely on them for editing images for websites, creating social media content, and designing various invitations, newsletters, flyers, or other informational materials.
#m1-y#AI IMAGE EDITORS AND OTHER ARTIFICIAL INTELLIGENCE SOLUTIONS ARE STILL NOT 100% EQUIVALENT TO HUMAN WORK AND ADDED VALUE.##
In light of this, we cannot rely on them entirely for comprehensive brand building, scaling a company, or developing a complete brand identity. Human labor—in this case, graphic design work, designers, and a professional marketing agency —remains essential to the daily operations and success of any business.
A seemingly complex yet simple interface and operating principle
Artificial intelligence-based image creators are recent inventions, having burst into the public consciousness over the last year or two. The good news is that they are essentially accessible to anyone, and if you don't want to purchase the full version, or perhaps just want to explore them for informational purposes, almost all programs offer a trial version where you can test what each image generator is truly capable of.
Whether you want to entertain yourself, use them for personal purposes, or need them for business workflows, these text-to-image programs are easily accessible to the public.
#m1-y#AI IMAGE EDITORS QUICKLY TRANSFORM YOUR TEXT PROMPTS INTO TRUE VISUAL MASTERPIECES BASED ON YOUR VISION.##
AI image generators analyze the instructions we provide, understand the context and the specific elements or features we want to see in the image, and then convert the text into an image. They do this by blending data from vast databases of visual, photographic, and artistic styles to create a unique piece of work.
You can use these programs to create anything from simple graphics and drawings to highly complex, unconventional, and sometimes mind-blowingly realistic masterpieces for any type of visual project, as they fit any project or plan, and the sky is the limit when it comes to the variety of visual elements, colors, shades, and other details you can use. These image generators are AI-based programs that can bring countless ideas to life, allowing them to present a million different styles, themes, colors, motifs, drawings, moods, or emotions to the user.
What are the best and most useful AI image generators?
Considering how quickly artificial intelligence has become a popular and widely used tool in both business and personal life, there is already a wide range of tools and programs available on the AI image generator market that can help you create high-quality images.
#m1-y#A WEALTH OF POSSIBILITIES AWAITS, AS A QUICK SEARCH REVEALS DOZENS OF PROGRAMS TO CHOOSE FROM. ##
In this article, we’ll introduce some of the most outstanding AI image generators—along with their pros and cons—that can cover a wide range of needs, from personal use to creating professional business materials!
Midjourney
With Midjourney you can high-quality visual content can be created using AI-driven algorithms. We can set specific criteria for the program regarding style and the envisioned world, but we can also rely on the AI or give it specific instructions on what we want to create.
Why is Midjourney good?
The good news is that it allows for the production of large volumes of personalized content, in a relatively short amount of time. Midjourney understands simple prompts, so you don't need to be a scientist, programmer, or artist to use it, making image generation accessible to virtually anyone. It produces highly realistic, valuable visual content, and by joining Discord, you can even become part of a valuable community.
Why is Midjourney not so good?
The program's images look detailed and intricate at a small scale, but when enlarged, the overall effect changes; some elements may disappear, while other shapes may appear in the image. To use the program, you must register for the free Discord chat platform, which requires providing personal data, and free trials are no longer available. Creating certain objects can be difficult; for example, the program does not always accurately render human hands with five fingers.
Who do we recommend it for?
For professionals, artists, and designers who want to use an innovative tool to create images from text. Midjourney is essentially useful for anyone who wants to dive deeper into the world of AI image editing.
However, for creating high-resolution printed materials, we recommend using a different, more detail-oriented AI image editor.
How much does it cost?
There are four subscription tiers to choose from, each with different features and usage limits. The prices for the four plans are as follows: $10, $30, $60, and $120 per month. However, if you pay for a year in advance, the Basic plan is $96, Standard is $288, Pro is $576, and Mega is $1152.
Canva
Achieve a wide range of photorealistic images with this AI image generator, where you can modify the finished image to your liking if it doesn't turn out quite as expected. The Canva AI is an AI image generator capable of adapting to the right visual framework in moments, whether you are creating a social media post, a simple image, or a poster, invitation, or flyer.
Why is Canva good?
The interface is easy to use, though some features may require a bit of trial and error to find. However, you can easily resolve any issues with the help of a tutorial video. The application has a free trial version, which is a great feature, as it allows you to test it out before deciding whether or not you want to pay for its capabilities in the future.
Why is Canva not so good?
Canva also lacks detail, as the application struggles to generate the human body accurately in some images; for example, it still has shortcomings regarding faces, skin, and hands. Although you can choose from many elements, it offers somewhat fewer options compared to other programs.
Who do we recommend it for?
For those already working at a professional level in design, artists, illustrators, social media content creators, and agencies. However, we do not recommend it for complex diagrams or illustrations requiring intricate design, as Canva focuses more on providing simpler graphics and templates at a higher level of image generation.
How much does it cost?
The good news is that you can also try a free version, which entitles you to generate 50 free images. Beyond that, the monthly fee is $10, which increases to $15 with a Canva Pro subscription. With this plan, however, you are granted the right to create 500 images per user.
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ChatGPT (DALL-E 3)
We can create with high precision spectacular visual elements using the image generator available in ChatGPT, DALL-E 3 which also allows us to refine, adjust, and improve our finished images if a little fine-tuning is needed.
DALL-E 3 works just like its counterparts; it creates images from text based on prompts.
It is very important to always provide clear and precise instructions and relevant keywords, as the program will not understand what you mean with vague or ambiguous prompts, which increases the chance that the resulting image will be somewhat off-target.
Based on our precise text description, the model easily interprets the text and transforms it into a visual product in moments.
Why is the DALL-E 3 image generator good?
Its advantage is that it can handle numerous styles, techniques, and associated difficulty levels. Diverse image synthesis techniques, high-quality images, and the rendering of realistic elements – that is DALL-E 3, available through ChatGPT.
Why is the DALL-E 3 image generator not good?
To use it, subscribing to the standard text-based ChatGPT is not enough; to use the image generator, you must also subscribe to the Plus version – naturally at an additional cost – and you can only use it if you are also registered in the "standard" ChatGPT AI app.
Who do we recommend it for?
For creative professionals, designers, or those working in the marketing industry who need a little inspiration.
How much does it cost?
A subscription to DALL-E 3 costs between $20 and $25 per month, depending on the plan you choose. It is always a good idea to check the current pricing on the program's subscription page.
Microsoft Designer
It meets all our image creation needs with the Microsoft Designer AI image editor, which is essentially the new face of the former Bing Image Creator. You can create stunning visual designs and fantastic images with it, and then transform them into designs that are perfect for social media posts, posters, digital cards, and more. With just a few prompts, the editor generates professional-looking, movie-poster-style images for you.
Why is Microsoft Designer good?
It is easy to access with an existing Microsoft account as you only need to visit its websiteto log in—though if you don't have an account yet, you will need to create one first to gain access.
It is very easy to use, and the "preview" version is currently available completely free of charge (this is essentially a beta version while Microsoft collects data to fine-tune its image generation tool).
Why is Microsoft Designer not so good?
Compared to other programs, the image quality can sometimes be lower, and it is less capable of creating realistic, personalized content. You may also notice limitations regarding size and format that might not meet your current preferences or the requirements of your intended project. Additionally, it can be quite slow to load at times, so it is not among the fastest image generators.
Who is it (not) for?
For business professionals who want to simplify their work and daily tasks by generating images, and who are looking for a little inspiration from Microsoft Designer’s creative suggestions. However, we do not recommend it for complex graphic design projects, as the program offers limited capabilities in that regard.
How much does it cost?
The Microsoft Designer image generation app is currently in Beta, so it is available for free. Microsoft is currently refining the software based on user feedback, and it will likely be available as a paid version once these improvements are complete.
While AI-based image editors are built on similar principles, they can still have some differences. Below, we have compared the 4 AI image generators listed above in a table:
Summary
AI image editors are incredible developments and modern achievements in our fast-paced world, as they are capable of generating high-quality images from text. Developers are constantly fine-tuning these various applications and programs to keep pace with modern technology, allowing us to create a wide variety of content. In this regard, we can safely say that AI image generators—despite their current level of advancement—are only just beginning to flourish, and at the peak of their development, they will likely be able to generate even more amazing content than ever before, all while being error-free.
Through them, users, customers, and various target audiences can receive personalized content tailored to their own individual needs. And who knows? Thanks to the continuous evolution of technology, in the future, we may use these tools for more than just creating personalized social media content, building brand identity, developing corporate image, or designing an eye-catching online advertisement, poster, or invitation, since the world of marketing is vast—and practically permeates the entire online space. It is certain that in the future, we will be able to call upon various AI image editors to assist in many more areas across multiple industries.
#promobox-szolg-design-en#Could you use the support of a professional online marketing agency alongside your AI image generators?##
